Hyundai Exter launch for game over the Maruti

In the ever-evolving landscape of the Indian automotive market, Hyundai has once again proven its mettle with the introduction of the Exter, a compact SUV that’s set to redefine the segment.

As we delve into this comprehensive review, we’ll explore how the Exter stands out in a fiercely competitive market, offering a blend of style, functionality, and innovation that’s hard to ignore.

The Genesis of the Exter

The Hyundai Exter emerges at a time when the compact SUV segment is booming in India. With urbanization on the rise and road conditions remaining a challenge in many areas,

Indian consumers are increasingly gravitating towards vehicles that offer the practicality of a hatchback with the robustness of an SUV. Hyundai, known for its keen understanding of market trends, has positioned the Exter as the perfect solution to this demand.

Design Philosophy: Breaking the Mold

At first glance, the Exter commands attention with its bold and unconventional design. Hyundai has taken a daring approach, moving away from the conventional boxy SUV silhouette to create something truly unique.

Exterior Highlights:

  1. Distinctive Front Fascia: The Exter sports a split headlamp setup, a trend that’s gaining popularity in modern SUV designs. The top strip houses the LED Daytime Running Lights (DRLs), while the main headlamp cluster sits lower on the bumper. This arrangement not only looks futuristic but also enhances the vehicle’s road presence.
  2. Parametric Grille: The large, parametric grille dominates the front, giving the Exter a bold and aggressive stance. It’s not just about aesthetics; the grille design also aids in better cooling efficiency.
  3. Muscular Profile: Moving to the side, the Exter showcases strong character lines and well-defined wheel arches. The black cladding running along the lower body and around the wheel arches adds to the SUV appeal while providing protection against minor scrapes.
  4. Unique Rear Design: The rear of the Exter is perhaps its most distinctive feature. The H-shaped LED tail lamps are connected by a light bar, creating a signature look that’s instantly recognizable. The skid plate on the rear bumper further emphasizes its SUV credentials.
  5. Roof Rails and Sunroof: Functional roof rails and an optional sunroof add to both the practicality and premium feel of the vehicle.

The overall design language of the Exter is a testament to Hyundai’s commitment to innovation. It manages to look rugged and urban-friendly at the same time, a balance that’s not easy to achieve in this segment.

Powertrain: Balancing Performance and Efficiency

Under the hood, the Exter offers a choice of powertrains that cater to different driving preferences and fuel options.

Petrol Engine:

The mainstay of the Exter lineup is the 1.2-liter Kappa petrol engine. This four-cylinder unit is a proven performer, also found in other Hyundai models like the Grand i10 Nios. Key specifications include:

  • Displacement: 1197 cc
  • Maximum Power: 82 PS @ 6000 rpm
  • Peak Torque: 114 Nm @ 4000 rpm
  • Transmission Options: 5-speed Manual / 5-speed AMT (Automated Manual Transmission)

The petrol engine strikes a good balance between performance and fuel efficiency. In city driving conditions, it feels peppy and responsive, with enough low-end torque to navigate through traffic with ease. On highways, while it may not be the most powerful in its class, it holds its own, offering comfortable cruising abilities.

CNG Variant:

In line with the growing demand for more economical and eco-friendly options, Hyundai also offers a factory-fitted CNG variant of the Exter. The CNG version uses the same 1.2-liter engine but with slightly different output figures:

  • Power: 69 PS
  • Torque: 95.2 Nm

While there’s a noticeable drop in power compared to the petrol version, the CNG variant offers significant savings in running costs, making it an attractive option for budget-conscious buyers and fleet operators.

Transmission Dynamics:

The 5-speed manual transmission is smooth and precise, with well-spaced ratios that make it easy to extract the best performance from the engine. The clutch is light, which is a boon in stop-and-go city traffic.

The AMT option deserves special mention. Hyundai has done an excellent job in refining this transmission. Unlike some AMTs in the market that suffer from noticeable lag and jerky shifts, the Exter’s unit is surprisingly smooth. It’s not as seamless as a traditional automatic or a CVT, but for an AMT, it’s one of the best implementations in this segment.

A standout feature of the AMT variant is the inclusion of paddle shifters – a segment-first. This allows for more engaging driving when needed, giving drivers the option to take control of gear shifts during overtaking maneuvers or on winding roads.

Interior: A Perfect Blend of Comfort and Technology

Step inside the Exter, and you’re greeted by an interior that punches above its weight class. Hyundai has clearly put a lot of thought into making the cabin both functional and appealing.

Space and Comfort:

Despite its compact exterior dimensions, the Exter offers impressive interior space. The high roofline and clever packaging result in good headroom and legroom, even for taller passengers. The seats are well-contoured and offer good support, making long journeys comfortable.

The rear bench can accommodate three adults, although it’s more comfortable for two. A notable feature is the flat floor at the rear, which enhances comfort for the middle passenger – a thoughtful touch often overlooked in this segment.

Dashboard and Controls:

The dashboard layout is modern and ergonomic. The center console is slightly tilted towards the driver, putting all controls within easy reach. The use of different textures and materials breaks the monotony and adds a premium touch to the interior.

Infotainment and Connectivity:

At the heart of the Exter’s tech offerings is an 8-inch touchscreen infotainment system. This unit is responsive, with crisp graphics and an intuitive interface. It comes equipped with:

  • Wireless Apple CarPlay and Android Auto
  • Bluetooth connectivity
  • Voice recognition
  • Over-The-Air (OTA) updates

The inclusion of wireless smartphone integration is particularly noteworthy, as it’s a feature often reserved for more expensive vehicles.

Digital Instrument Cluster:

The Exter features a 4.2-inch digital instrument cluster that provides a wealth of information in a clear, easy-to-read format. It displays essential driving data, navigation directions, and even fuel efficiency statistics.

Bluelink Connected Car Technology:

Hyundai’s Bluelink connected car technology is available in the Exter, offering features like:

  • Remote engine start/stop
  • Climate control activation
  • Vehicle tracking
  • Geofencing alerts
  • SOS alerts

This level of connectivity is unprecedented in this segment and adds significant value to the overall package.

Comfort Features:

  • Automatic Climate Control
  • Rear AC Vents
  • Cooled Glovebox
  • Wireless Phone Charger
  • USB Charging Ports (including Type-C)

These features contribute to making the Exter feel like a much more premium vehicle than its price tag suggests.

Safety: Raising the Bar

Hyundai has made a strong statement with the Exter’s safety features, setting a new benchmark in its segment.

Key Safety Features:

  1. Six Airbags: Standard across all variants, a segment-first feature.
  2. Electronic Stability Control (ESC): Helps maintain control during sudden maneuvers.
  3. Vehicle Stability Management (VSM): Works in conjunction with ESC for enhanced stability.
  4. Hill Start Assist Control: Prevents rollback on inclines.
  5. ABS with EBD: Ensures optimal braking performance.
  6. ISOFIX Child Seat Anchors: For secure installation of child seats.
  7. Rear Parking Sensors and Camera: Aids in parking and low-speed maneuvering.
  8. Dashcam with Dual Cameras: Records both front and rear views, useful for security and insurance purposes.

The inclusion of six airbags as standard across the range is particularly commendable, as it brings a high level of safety to even the base variants.

Driving Dynamics: Urban Agility Meets Highway Stability

The Exter’s driving characteristics are well-suited to its intended role as a versatile urban SUV with occasional highway duties.

City Driving:

In urban environments, the Exter shines. Its compact dimensions and tight turning radius make it easy to maneuver through congested streets and into tight parking spots. The light steering at low speeds further enhances its city-friendly nature.

The suspension setup is tuned to handle Indian road conditions well. It absorbs bumps and potholes with composure, ensuring a comfortable ride for occupants. The 185mm ground clearance is adequate for clearing most urban obstacles and speed breakers.

On the highway, the Exter feels stable and planted. The steering weighs up nicely at higher speeds, inspiring confidence during lane changes and long

Highway Performance:

sweeping corners. Wind and road noise are well-controlled, contributing to a relaxed driving experience.

While it may not be the quickest in its segment, the Exter maintains highway speeds comfortably. Overtaking maneuvers might require some planning, especially when fully loaded, but the engine’s mid-range torque helps in executing them safely.

Handling and Braking:

The Exter exhibits good body control through corners. There’s some body roll, as expected from a high-riding vehicle, but it’s well-contained and doesn’t feel unsettling. The brakes provide good stopping power, with a progressive pedal feel that’s easy to modulate.

Fuel Efficiency: A Key Consideration

Fuel efficiency is a crucial factor for Indian buyers, and the Exter doesn’t disappoint in this regard.

ARAI Certified Figures:

  • Petrol Manual: 19.4 km/l
  • Petrol AMT: 19.2 km/l
  • CNG: 27.1 km/kg

In real-world conditions, expect these figures to be slightly lower, but still competitive within the segment. The Exter’s relatively light weight and efficient engine contribute to its good fuel economy numbers.

Variants and Pricing: Something for Everyone

Hyundai has structured the Exter lineup to cater to a wide range of budgets and preferences.

Variant Lineup:

  1. EX
  2. EX (O)
  3. S
  4. S (O)
  5. SX
  6. SX (O)

Each variant is thoughtfully packaged, with features distributed logically across the range. Even the base variant comes well-equipped, while the top-end versions offer features that are often found in much more expensive vehicles.

Pricing Strategy:

The Exter’s pricing is competitive, positioning it as an attractive option in the compact SUV segment. While the exact prices may vary based on location and time, the Exter generally undercuts some of its key rivals, offering better value for money, especially when considering the feature list.

Comparison with Competitors

To truly appreciate the Exter’s position in the market, it’s worth comparing it with its key competitors:

Tata Punch:

  • The Punch has been a strong player in this segment, known for its robust build and safety ratings.
  • The Exter matches and in some areas exceeds the Punch in terms of features and refinement.
  • While the Punch might have a slight edge in perceived robustness, the Exter counters with better interior quality and more advanced tech features.

Citroen C3:

  • The C3 is known for its quirky design and focus on comfort.
  • The Exter offers a more comprehensive package in terms of features and safety equipment.
  • While the C3 might appeal to those looking for something unconventional, the Exter presents a more well-rounded proposition.

Maruti Suzuki Ignis:

  • The Ignis, while slightly smaller, competes in a similar space.
  • The Exter clearly outclasses the Ignis in terms of space, features, and SUV appeal.
  • However, the Ignis might still appeal to those loyal to the Maruti brand and its extensive service network.

Pros and Cons

Pros:

  1. Distinctive and attractive design
  2. Feature-rich interior with segment-first offerings
  3. Strong safety package across all variants
  4. Refined and efficient powertrains
  5. Comfortable ride quality
  6. Competitive pricing

Cons:

  1. Rear seat space, while adequate, might feel tight for three adults
  2. Engine performance, while sufficient, isn’t class-leading
  3. Some might find the design too quirky
  4. Top-end variants can get pricey

Conclusion: A Compelling Package

The Hyundai Exter enters the compact SUV segment not just as another contender, but as a potential game-changer. It brings to the table a unique blend of style, features, and practicality that’s hard to ignore. Hyundai has leveraged its experience and understanding of the Indian market to create a product that addresses multiple needs and desires of the Indian car buyer.

From its eye-catching design to its tech-laden interior, from its emphasis on safety to its efficient powertrains, the Exter ticks many boxes. It manages to feel premium and well-built, punching above its weight in several areas.

For urban dwellers looking for a versatile vehicle that can handle the daily grind of city driving while being capable of weekend getaways, the Exter presents a compelling case. It’s not just a scaled-down SUV; it’s a well-thought-out package that brings many of the benefits of larger SUVs to a more accessible segment.

The Exter is likely to appeal to a wide range of buyers – from young professionals looking for their first car with a bit of flair, to small families needing a practical yet stylish urban runabout. Its competitive pricing and Hyundai’s strong brand value and after-sales support further strengthen its position in the market.

While it may not be perfect – no car is – the Exter represents a significant step forward in the compact SUV segment. It raises the bar in terms of features, safety, and overall value proposition, potentially forcing competitors to up their game.

In conclusion, the Hyundai Exter is more than just another entry in the compact SUV space. It’s a statement of intent from Hyundai, showcasing their ability to innovate and deliver products that resonate with the evolving needs of the Indian consumer.

As the automotive landscape continues to change, vehicles like the Exter point towards an exciting future where technology, style, and practicality converge to create truly compelling automotive experiences.

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